
Diversity/Careers launches Best Diversity Companies Readers' Choice survey
Groundbreaking survey will gauge readers' perceptions of companies' diversity strengths
SPRINGFIELD, NJ, MAY 2006 -- In early July, Renard Communications, publisher of Diversity/Careers in Engineering & Information Technology magazine and Diversity/Careers Online (www.diversitycareers.com), will launch its first-ever reader survey. The aim is to find out how Diversity/Careers readers and website visitors see the diversity strengths of corporations, government agencies and other organizations that employ technical professionals in the U.S.
Readers will take the survey on the Web, and results will be reported in a future issue of Diversity/Careers. "That's our first issue of 2007, and it will be a good way to launch the new year," said Diversity/Careers publisher and Renard Communications owner and president Roberta Renard.
Survey participants will be asked to identify the company (with 100 or more employees) they associate most strongly with a number of diversity attributes. The results will show which companies are doing the best job of supporting, and communicating with, the diverse technical community. The organizations that score highest with readers for their support of minorities and women, their attention to work/life balance and their commitment to supplier diversity will be cited when the survey results are reported.
The survey is a departure from most current "Best company" lists because it relies on readers for input. "Most 'Best of.' lists work only with information that companies themselves provide, but our survey will measure how well the companies are getting their message across," said Renard. "That's a big difference. Companies that get a lot of reader 'votes' in this survey will really have something to brag about."
About Diversity/Careers: Diversity Careers in Engineering & Information Technology magazine and Diversity/Careers Online (www.diversitycareers.com) cover issues of interest to engineers, scientists, information technology professionals and business owners who are members of the diverse (multicultural, female, disabled, gay/lesbian) technical community. Diversity/Careers magazine and Diversity/Careers Online are published by Renard Communications, a woman-owned business certified by the standards of the Women's Business Enterprise National Council (WBENC).
For more information on the survey: Kate Colborn , editor in chief, editor@diversitycareers.com
For advertising information, e-mail sales@diversitycareers.com
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